Digital Analytics Masterclass (Online Course)
1,200.00 kr
Digital Analytics Mastery Course – Learn to track, measure, and optimize website and marketing performance with Looker Studio, Matomo, and GA4. Gain hands-on skills in key metrics, dashboard creation, and data-driven decision-making. Perfect for marketers & analysts!
Master the fundamentals of Digital Analytics with our comprehensive online course. Learn how to track, measure, and optimize website and marketing performance using Looker Studio, Matomo, and GA4.
What You’ll Learn:
✅ Understanding key metrics – Traffic sources, conversion rates, ROAS, and more.
✅ Google Analytics 4 – How to set up and use GA4 for business insights.
✅ Looker Studio dashboards – Build powerful visual reports from scratch.
✅ Matomo analytics – Privacy-focused tracking and reporting.
✅ Data-driven decision-making – Turn data into actionable insights.
Example Use Case:
A digital marketer wants to improve their analytics skills to optimize marketing campaigns and increase conversion rates. This course provides hands-on training and practical applications.
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